Cookie Richtlinien

Luware, valid as of August 1st, 2024

We place so-called “cookies” for various reasons. Cookies are small text files which are downloaded and stored on your computer, mobile device or similar devices. This automatically provides us with information about, for example, how you navigate our website as well as your IP address, browser type, operating system or your connection to the Internet. Cookies cannot run programs or infect your computer with viruses. Based on the information contained in cookies, we can facilitate your navigation and display the website in an optimal way.

Necessary cookies

These cookies are necessary to navigate on our website as well as for its functionality and are activated automatically. Without these cookies, services such as shopping cart and e-invoicing cannot be provided.

Provider

Cookies 

Purpose 

Duration 

Cookie Yes

cookieyes-consent

CookieYes sets this cookie to remember users’ consent preferences so that their preferences are respected on subsequent visits to this site. It does not collect or store any personal information about the site visitors.

1 year 

HubSpot

__hssrc

This cookie is set by Hubspot whenever it changes the session cookie. The __hssrc cookie set to 1 indicates that the user has restarted the browser, and if the cookie does not exist, it is assumed to be a new session.

Session

HubSpot

__hssc

HubSpot sets this cookie to keep track of sessions and to determine if HubSpot should increment the session number and timestamps in the __hstc cookie.

1 year

 

Functional cookies

Functional cookies allow the website to provide enhanced features and personalisation. If these cookies are rejected, parts or all of these services may not work properly.

Provider

Cookies

Purpose

Duration

LinkedIn

lidc

LinkedIn sets the lidc cookie to facilitate data center selection.

1 day

LinkedIn

li_gc

LinkedIn set this cookie for storing visitor’s consent regarding using cookies for non-essential purposes.

6 months

HubSpot

__cf_bm

Cloudflare set the cookie to support Cloudflare Bot Management.

1 hour

Vimeo

player

Vimeo uses this cookie to save the user’s preferences when playing embedded videos from Vimeo.

1 year

YouTube

ytidb::LAST_RESULT_ENTRY_KEY

The cookie ytidb::LAST_RESULT_ENTRY_KEY is used by YouTube to store the last search result entry that was clicked by the user. This information is used to improve the user experience by providing more relevant search results in the future.

Never expires

YouTube

yt-player-headers-readable

The yt-player-headers-readable cookie is used by YouTube to store user preferences related to video playback and interface, enhancing the user’s viewing experience.

Never expires

YouTube

yt-remote-session-app

The yt-remote-session-app cookie is used by YouTube to store user preferences and information about the interface of the embedded YouTube video player.

Session

YouTube

yt-remote-cast-installed

The yt-remote-cast-installed cookie is used to store the user’s video player preferences using embedded YouTube video.

Session

YouTube

yt-remote-session-name

The yt-remote-session-name cookie is used by YouTube to store the user’s video player preferences using embedded YouTube video.

Session

YouTube

yt-remote-cast-available

The yt-remote-cast-available cookie is used to store the user’s preferences regarding whether casting is available on their YouTube video player.

Session

YouTube

yt-remote-fast-check-period

The yt-remote-fast-check-period cookie is used by YouTube to store the user’s video player preferences for embedded YouTube videos.

Session

YouTube

VISITOR_PRIVACY_METADATA

Used to track and enrich the users privacy settings on the Youtube platform

6 months

 

Performance/Analytics Cookies

These cookies allow us to understand how you use the website. For instance, they give us information about the number of visits, the average time spent on the website, the internet browser, the operating system, the web pages accessed or the domain name of the website through which you came. It allows us to optimise our website and facilitate your navigation. The information collected is aggregated and thus does not allow the personal identification of the user.

Provider 

Cookies 

Purpose 

Duration 

Microsoft Clarity

CLID

Microsoft Clarity set this cookie to store information about how visitors interact with the website. The cookie helps to provide an analysis report. The data collection includes the number of visitors, where they visit the website, and the pages visited.

1 year

Google Analytics

_ga_*

Google Analytics sets this cookie to store and count page views.

1 year 1 month 4 days

Google Analytics

_ga

Google Analytics sets this cookie to calculate visitor, session and campaign data and track site usage for the site’s analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognise unique visitors.

1 year 1 month 4 days

Microsoft Clarity

_clck

Microsoft Clarity sets this cookie to retain the browser’s Clarity User ID and settings exclusive to that website. This guarantees that actions taken during subsequent visits to the same website will be linked to the same user ID.

1 year

Microsoft Clarity

_clsk

Microsoft Clarity sets this cookie to store and consolidate a user’s pageviews into a single session recording.

1 day

Microsoft

MR

This cookie, set by Bing, is used to collect user information for analytics purposes.

7 days

Microsoft Clarity

SM

Microsoft Clarity cookie set this cookie for synchronizing the MUID across Microsoft domains.

Session

Salesforce / Pardot

pardot

The pardot cookie is set while the visitor is logged in as a Pardot user. The cookie indicates an active session and is not used for tracking.

Past

Microsoft Ads

_uetsid

Bing Ads sets this cookie to engage with a user that has previously visited the website.

1 day

Microsoft Ads

_uetvid

Bing Ads sets this cookie to engage with a user that has previously visited the website.

1 year 24 days

Microsoft Ads

SRM_B

Used by Microsoft Advertising as a unique ID for visitors.

1 year 24 days

Vimeo

vuid

Vimeo installs this cookie to collect tracking information by setting a unique ID to embed videos on the website.

1 year 1 month 4 days

Google Tag Manager

_gcl_au

Google Tag Manager sets the cookie to experiment advertisement efficiency of websites using their services.

3 months

HotJar

_hjSessionUser_*

Hotjar sets this cookie to ensure data from subsequent visits to the same site is attributed to the same user ID, which persists in the Hotjar User ID, which is unique to that site.

1 year

HotJar

_hjSession_*

Hotjar sets this cookie to ensure data from subsequent visits to the same site is attributed to the same user ID, which persists in the Hotjar User ID, which is unique to that site.

1 hour

HubSpot

__hstc

Hubspot set this main cookie for tracking visitors. It contains the domain, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session).

6 months

HubSpot

hubspotutk

HubSpot sets this cookie to keep track of the visitors to the website. This cookie is passed to HubSpot on form submission and used when deduplicating contacts.

6 months

HubSpot

_cfuvid

The __cflb cookie allows Cloudflare to return an end user to the same customer origin for a specific period of time configured by the customer.

Session

 

Marketing Cookies

These cookies collect information about your interests in order to display ads and content in browsers and devices that are tailored to your interests. The information collected does not enable to identify you.

Provider

Cookies

Purpose

Duration

Vimeo

sync_active

This cookie is set by Vimeo and contains data on the visitor’s video-content preferences, so that the website remembers parameters such as preferred volume or video quality.

Never expires

Microsoft Bing

MUID

Bing sets this cookie to recognise unique web browsers visiting Microsoft sites. This cookie is used for advertising, site analytics, and other operations.

1 year 24 days

LinkedIn

bcookie

LinkedIn sets this cookie from LinkedIn share buttons and ad tags to recognize browser IDs.

1 year

Microsoft Clarity

ANONCHK

The ANONCHK cookie, set by Bing, is used to store a user’s session ID and verify ads’ clicks on the Bing search engine. The cookie helps in reporting and personalization as well.

10 minutes

YouTube

YSC

Youtube sets this cookie to track the views of embedded videos on Youtube pages.

Session

YouTube

VISITOR_INFO1_LIVE

YouTube sets this cookie to measure bandwidth, determining whether the user gets the new or old player interface.

6 months

YouTube

yt-remote-device-id

YouTube sets this cookie to store the user’s video preferences using embedded YouTube videos.

Never expires

YouTube

yt.innertube::requests

YouTube sets this cookie to register a unique ID to store data on what videos from YouTube the user has seen.

Never expires

YouTube

yt.innertube::nextId

YouTube sets this cookie to register a unique ID to store data on what videos from YouTube the user has seen.

Never expires

YouTube

yt-remote-connected-devices

YouTube sets this cookie to store the user’s video preferences using embedded YouTube videos.

Never expires

Google

test_cookie

doubleclick.net sets this cookie to determine if the user’s browser supports cookies.

15 minutes

Google

IDE

Google DoubleClick IDE cookies store information about how the user uses the website to present them with relevant ads according to the user profile.

1 year 24 days

Facebook

fr

Facebook sets this cookie to show relevant advertisements by tracking user behaviour across the web, on sites with Facebook pixel or Facebook social plugin.

3 months

Facebook

_fbp

Facebook sets this cookie to display advertisements when either on Facebook or on a digital platform powered by Facebook advertising after visiting the website.

3 months

 

Google Analytics

Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

Safeguarding your data: https://support.google.com/analytics/answer/6004245?hl=en

We use Google Analytics. This is a web analytics service provided by Google Inc (“Google”). The information generated by the cookies relating to your use of these services is generally transferred to a Google server in the USA and stored there. However, due to the activation of IP anonymization for these services, your IP address will be truncated by Google within Switzerland, EU and EEA member states. In exceptional cases only, the full IP address is transferred to a Google server in the USA and truncated there. On behalf of the service provider, Google will use this information for the purpose of evaluating your use of the services, compiling reports on service activities and providing other services relating to service and internet usage to the service provider. The IP address transmitted by your browser in connection with Google Analytics is not merged with other Google data. The purpose of the data processing is to evaluate the use of the services and to compile reports about activities within the services. Based on the use of the services and the internet, other related services shall then be provided. The processing is based on our legitimate interest in operating our services.